Instant Feedback


Designing clarity for the moments that matter.
In large organizations, meetings consume vast amounts of time without a way to measure their value. Instant Feedback was created to answer a simple but expensive question: Are these meetings worth the time they take?

Designed as a modular layer in enterprise productivity and employee engagement systems, the product integrates directly with corporate calendars to capture structured, actionable feedback after every meeting.

When
2017
Where
Haufe, St. Gallen🇨🇭
Role
Design Lead (UX/UI), Branding, Creative Direction




ChallengeMeetings often include participants who are not relevant or sessions that could have been avoided entirely. The challenge was to create a tool that:

  •    Captures instant feedback with minimal friction.
  •    Gives organizers clear insight into meeting value and relevance.
  •    Fits seamlessly into busy workflows without becoming another time-consuming tool.


Personas   •    Organizer: Seeks actionable insight to refine future meetings.
  •    Frequent Participant: Needs a simple way to share feedback without adding to workload.
  •    Occasional Participant: Wants to ensure their time is used only where their expertise adds value.


Research  Highlights  •    “Too many meetings where I don’t add value.”
 •    
“Hard to tell if a meeting was worth the time.”
 •    
“Giving feedback after every session feels like extra work unless it’s quick and simple.”



ProcessMeeting to Insight Flow
Agile sprints guided the product from concept to pilot. Early workshops mapped the core loop: meetings sync → feedback collected → reports generate insights.

Early Interaction Sketches
The design followed three principles: simplicity, speed, low cognitive load. Early sketches and wireframes explored the 3-step pattern: Home → Item (Meeting/People/Report) → Action (Give/Receive Feedback). Testing refined feedback options and notification frequency.

Compact Design System
   •    White Base: Clean, neutral, enterprise-safe canvas.
   •    Rainbow Feedback Colors: Friendly, modern, and gave the function itself the spotlight.
   •    Typography: Legible, quick to scan, low strain in busy contexts.
   •    Patterns: three step navigation to keep interactions efficient and respect time-sensitive workflows.


OutcomeCapturing Insight in 3 Steps

An experience built to serve, not add noise. Reduced interaction time to under 10 seconds per feedback, keeping the tool invisible until needed. Created a structured taxonomy of feedback types to provide both qualitative and quantitative insights.

From Feedback to Actionable Trends
Reports surfaced meeting relevance and effectiveness trends over time. Balanced analytical depth with simplicity to drive adoption at scale.



Value Delivered    •    Reduced friction in meeting evaluation; average feedback time under 10 seconds.
    •    10% reduction in irrelevant meetings translates into hundreds of saved work hours per team per year.
    •    Created a reusable, scalable design system for enterprise deployment.


TeamProject Contributors
Christian Bless, Balázs Szalontai, Sevgjan Haxhija, Vladimir Mijatovic, Volker Lang.

Design & Development
Rolling Rabbits

In Collaboration With
Haufe




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Designing clarity, structure, and enduring experiences.
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